Eligibility– B. F. A., G.D.Art (Applied art) grads, ad agency professionals

Duration– 4 months

Batches– Weekends- Sat., Sun., 2 hrs each session

Course contents-

Ad agency structure & working, brand brief, advtg objectives & strategy

Creative thinking, out-of-the-box thinking, mind mapping, concept development for ads

Visuals and copy in media

Introduction to campaign media

Portfolio building- Brand names, logos, symbol, packaging, press- mag ads, posters, hoardings, brochures, radio- TV ads, ad films, event design, websites, FB posts

Personality training, goal setting, interview skills,